CVM Lead

договорная
Полный день, до 5 лет, полная занятость

Описание вакансии


About Magnit Omni Division: Magnit leads in retail innovation, offering omnichannel experiences in e-grocery and general merchandise. Our commitment to customer-centricity positions us at the forefront of the market. Our mission is to revolutionize retail through seamless online and offline integration.

Job Summary:

CVM head will lead strategy and realization of personalization in Magnit, incl. promo offers & communication. We expect you to drive extra GMV from traffic, uplift & churn segments, based on ML models and also segmented offers on business rules. You’ll be business leader of this stream, managing P&L and team 50+ people (CVM & CRM team + DS team dotted line reporting)

Mission:

To scale CVM for Magnit customers, improving both relevance & effectiveness, unlock traffic & churn segments potential to drive LFL effect for total Magnit via visit frequency growth

Key Responsibilities:

  • Developing & Executing CVM approach by segment & by store format
  • Effective Communication of Service Promises
  • Building and Leading a Top-Tier CVM Team:
  • CVM Budget and Resource Management:

Qualifications:

  • Proven leadership experience in marketing, with a successful track record in strategic brand management and customer acquisition.
  • Demonstrated ability in enhancing Customer Value Propositions and effectively managing marketing budgets.
  • Strong capability in building and leading high-performing teams.
  • Deep understanding of analytics, market dynamics, and customer insights.
  • Exceptional strategic, creative, and analytical thinking skills.
  • Excellent communication and collaboration abilities, capable of inspiring a team and working across functions.

What we offer:

  • Hybrid work format (Bolshevik Business Center, Belorusskaya metro station),
  • Participation in interesting projects and expansion of professional expertise,
  • The opportunity for corporate training, professional and career growth in the Company,
  • The Magnit Discount loyalty card, which provides ample opportunities to receive discounts in partner companies in various areas,
  • The opportunity to take the initiative, offer new solutions, ideas and take responsibility for implementation,
  • Medical insurance after the probation period

Адрес места работы

Москва, Ленинградский, 15 стр 10  на карте
Вакансия №205028, обновлена 25 июня, 19:40